SAMSON TRAINING

Where Experience Meets Excellence

Soft Skills

Strategic Sales Techniques for Non-Sales Professionals

This course is designed to help individuals without formal sales training develop essential sales and communication skills. It focuses on relationship-building, persuasive communication, and value-based selling techniques suitable for roles that influence buying decisions, such as customer service, project management, and technical support.

Suitable For:

βœ… Consultants, project managers, and engineers

βœ… Customer service and support staff

βœ… Entrepreneurs and small business owners

βœ… Anyone who engages with clients but doesn’t have a traditional sales background

Key Course Features:

βœ” Introduction to modern, consultative sales techniques
βœ” Understanding customer needs and decision-making behavior
βœ” Building rapport and trust with clients
βœ” Communicating value, not just features
βœ” Handling objections and closing conversations confidently
βœ” Real-world scenarios and role-playing exercises

Course Outcome:

βœ… Improved confidence in customer-facing situations

βœ… Ability to influence decisions and present solutions effectively

βœ… Stronger client relationships and increased trust

βœ… Practical tools for identifying and seizing sales opportunities

βœ… Enhanced collaboration between technical and sales teams

Key Info:
Duration: 1 Day
Structure: Online / On-Premises
Participants: Up to 12
Availability: March – 12

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